The notion of “Customer Lifetime Value” is a concept and calculation that helps CMOs determine the dollar value associated with the long-term relationship of any
Know Your Customer – Gain The Advantage
The business marketing has seen a shift in paradigm in the past couple of ears, moving away from traditional advertising towards a more direct and
Centralize Customer Communications & Join us in Winners Alley
Don’t Lose Control of your Customer Communications Most organizations manage a huge variety of customer communications…and it’s easy to lose control. Everything from monthly statements
Increase Engagement by 25x Multi-Channel
Making the Move to Multi-Channel Why should you make the move to multi-channel customer communications? Here’s why: Over 750 million users use Facebook every single
3 Trends to Watch in 2015
We hope that you’ve made your New Year’s resolutions, because 2015 will most certainly be a year filled with innovation, opportunity and more than a